Pixelpark AG

Pixelpark at a Glance


Pixelpark at a Glance

This site gives you the most important facts and figures on Pixelpark at a glance. The data is updated regularly, most recently on April 9th, 2010.

Who we are

Pixelpark is the best-known brand for all services involving the Internet and has set the pace in the industry since 1991.

As the head of a group of companies in the communications sector Pixelpark AG has a network of experts forging new developments in media and technology for the long-term benefit of a wide range of industries. They develop creative communications, e-business and technology solutions which add sustainable value to their clients’ businesses.

History

Key facts in the company’s history
Established 1991
In Berlin, Germany (in an apartment in the district of Wilmersdorf)
Founders
Paulus Neef and Eku Wand
Registered with the Commercial Registry September 1991 as Pixelpark Multimedia Produktions GmbH,
now Pixelpark AG
Stock exchange listed since October 4, 1999 on the Neuer Markt in Frankfurt/Main
since March 1, 2003 on the General Standard

Since its establishment in 1991 Pixelpark has stood for the development of new digital media in Germany like no other company. Originally involved with developing and producing CD-ROMs, the company’s founders rapidly recognized the economic potential of the World Wide Web. In the years that followed the multimedia agency played a decisive role in building the commercial Internet in Germany and Europe. The company grew at the same pace as the Web. Branch offices all over Germany were followed by locations throughout Europe.

In 1996 Bertelsmann acquired 75% of the shares, in 1999 came the IPO. By then there were more than 1,200 people working at Pixelpark worldwide. However, the expansion came to a sudden end with the collapse of the Neuer Markt at the end of 2001. The dramatic decline in demand for Internet services led to substantial staff cuts. The founder Paulus Neef left the company after disagreements with the Supervisory Board at the end of 2002.

A new CEO, Michael Riese, joined the company in April 2003. In addition to paying down debt, the focus was on the core business in Germany and on developing professional skills in the IT sector. The restructuring was successful. Having completed its turnaround at the end of 2004 the company initiated a growth strategy to expand its service portfolio. This included acquisitions and majority investments in several companies and divisions in the multimedia and system technology sectors. In 2006 Pixelpark became the first online agency to accomplish the fusion between classical and digital communications with the purchase of a majority stake in the advertising agency Schindler Parent. By acquiring its listed competitor, the e-business service provider Elephant Seven in early 2007, the company has underlined its ambition of qualitative and quantitative market leadership in Germany.

Since September 2008 the company is lead by Horst Wagner as CEO and CFO and Dirk Kedrowitsch as COO.

Today, Pixelpark AG is Germany’s biggest independent interactive service provider with a network of some 400 experts forging new developments in media and technology for the long-term benefit of a wide range of industries. They develop creative communications, e-business and technology solutions which add sustainable value to their clients’ businesses.

Company figures

Consolidated revenues (in € m)
1991 0.3
1992 1.2
1993 1.5
1994 3.5
1995 3.9
1996/1997 8.1
1997/1998 10.8
1998/1999 21.7
1999/2000 70.8
2000 (partial financial year Jul. 1-Dec. 31, 2000) 52.3
2001 81.3
2002 39.2
2003 14.2
2004 18.2
2005 24.2
2006 33.9
2007 47.4
2008 43.3
2009 33,3
Change in employee numbers since establishment
 
Year Germany International
1991 3 3
1992 7 7
1993 17 17
1994 23 23
1995 44 44
1996 96 96
1997 124 124
1998 179 179
1999 332 484
2000 567 967
2001 453 850
2002 313 432
2003 118 145
2004 125 125
2005 261 261
2006 271 271
2007
468 474
2008 443 456
2009 354 377

Stock & shareholder structure

Key data for the Pixelpark stock
Securities ID Number DE0001262251
Issue price 
15 Euro
Number of shares (as of June 30, 2009)
37.2 m
Shareholder structure* (last update as of January 28, 2010)
Sal. Oppenheim jr. & Cie. S.C.A. Luxemburg 2.94 %
Lutz Schaffhausen
6.03 %
ABAG Aktienmarkt Beteiligungs AG
29.17 %
Widely held 61.68 %
* Pixelpark AG assumes no liability for the data on the shareholder structure.


© 2010 Pixelpark AG, Alle Rechte vorbehalten -
Berlin